Design that takes
Responsibility.
I’m here to help with...
Figuring out what to build
I engage directly with your audience to decode mental models and behavioral patterns. I transform raw user data into a clear, evidence-based roadmap for your product.
Strategy & Research- User Research & Analysis
- Information Architecture
- User Personas & Journey Mapping
- Stakeholder Workshops
- Competitor Analysis
Designing a product people actually enjoy using
I turn complex ideas into something clean, intuitive, and beautiful — so your users don't need a manual to figure it out.
Digital Product Design- Web & Mobile Application Design
- Design System Creation
- Rapid Functional Prototyping
- Visual Identity & UI Design
- Responsive Layout Systems
Making sure it works — for real people, on real devices
I test the product with actual users, catch what's broken or confusing, and make sure your developers can bring it to life properly.
Testing & Refinement- Usability Testing & Feedback
- Accessibility (WCAG) Compliance
- Heuristic Evaluation & Audits
- Developer Handoff & Support
- Iteration & Design QA
Client Reviews
I really enjoyed working with Karina on the EGDI data platform. Her UX and visual design skills are excellent, but what sets her apart is her ability to truly listen and understand client needs. She consistently (and nicely) turns complex requirements into clear and effective user experiences. A young talent any team would value.
Karīna Skarbinika contributed to the Miles smartwatch concept for people with Functional Neurological Disorder (FND) with a well-structured and user-centered design process. She translated complex stress-related challenges into a clear, intuitive interface that combines early stress detection, self-awareness, and accessible emergency support. Her work demonstrates strong analytical thinking, iterative testing, and the ability to design for vulnerable users with focus and precision.
We were impressed with the quality of the work and the level of detail that the group had paid attention to. I think the practical nature of the app can be extremely valuable for the target audience.
The ImpactUp team was able to accurately capture the students’ entrepreneurial journey. They combined this with a clear and targeted solution that we could build on.